
The U.S. population was estimated to be approximately 301,967,681 in 2006. Of that there were an estimated 210,080,067* Internet users as of January 11, 2007. That is a 69.6% penetration and a 120.3% increase in users since 2000. The rest of the world contributes another 881,472,625* internet users bringing the total to 1.093 billion* worldwide users. The internet is simply too valuable a tool to ignore.
*Published by Nielsen/Net Ratings

Developing a web presence has many practical advantages:
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More Potential Customers- a website will expand your reach and expose you to a larger audience.
- Increase your image- Potential customers will see your business as more professional.
- Promote your business 24/7- Websites aren't limited by business hours.
- Targeted audience of already interested visitors- those visiting your site are there because they are already interested in your products or services.
- Inexpensive- Your site serves as perpetual advertisement. Compared to advertising in other media, it is a great value.
